All 1 entries tagged Branding

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March 03, 2022

All this, and a new logo too

Writing about web page https://anchor.fm/exchangesias

Lovely to hear back from one of our recent Exchanges Discourse podcast guests that their episode's been getting a lot of traction among their peers and colleagues.

'Just thought I'd share that this podcast [episode] received one of the most views on my LinkedIn page after I posted it on my feed'

I will confess our two recent episodes were among some of the most enjoyable and informative it's been my pleasure to host. Possibly slightly due to the fact that I've reworked the questioning structure that we use to shape each show, but mainly I would agree due to the generosity and sparkle of our guests themselves. Fingers crossed our future guests can keep this high standard up!

On the back of these recordings going live though, I decided the time was due for a light refresh of the podcast's branding. We've had the same default logo based on the cover of an old issue of Exchanges since we launched in mid-2020. I had also been reading an article from our hosting site about improving your podcast's impact with its audience by keeping your descriptive text brief, on point and engaging. So in case you hadn't had a chance yet to visit us yet - here's what the new logo looks like.

Exchanges Discourse logo

Click on it to visit the podcast site and you'll be able to read the updated mission statement/description too. (also available on Spotify).


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