All entries for Thursday 29 March 2007

March 29, 2007

The Most Useless Webpage Titles

An earlier entry described how important webpage titles can be in attracting visitors. Visible, bold, larger font, title keywords in search results encourage searchers to click. The closer titles get to echoing searchers queries, the more they will click.

I collected this list of the five most common errors with examples of useless titles.
Have I missed any?

Common Mistakes with Webpage Titles.
  • No titles at all.
  • Useless titles; “New page 1” “Welcome”
  • The same title for every page.
  • The same very long title for every page.
  • Template titles; “About”, “Contact”, “Location”, “Products”, “Services” etc.

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