What makes me laugh, repeatedly? It's the expressions!
Writing about web page http://www.thedogsdoodahs.com/all-cards/birthday/female/all-styles/personalised-cards.aspx
The TV licensing Ad with the multitasking mum mixing up the baby and the dog’s food did make me laugh when I first saw it. This Ad is being saturated over the networks at this cheap holiday time of year but every time I see it I smile. So why? This is not that great a joke.
Recently, in conversion whilst the ads showed I found I looked at the Ad just as it showed the faces of the baby and the dog. It is the expressions that have been captured brilliantly and it is those few seconds that I could see over and over. It is clearly completely fake as any baby I knew would have been waiting for the chance to try the dog’s food.
One of the dangers I face when checking landing pages on a funny birthday cards site is a little distraction time when I bring myself around. The card on the left is another that generates a physical reaction, a quick laugh, every time I see it. This has had me as bemused as the baby and the dog as the subject matter is not one that I usually find funny at all. After I had spotted myself looking out for the expressions on that Ad I looked again at the funny female birthday cards page. The cartoonist, with the minimum of pen strokes and a bit of cartoon exaggeration, has created the comic effect in the two expressions of Laura and her unfortunate pussy.
If you knew someone you would send this card to then the benefit of the personalized cards sites is that Laura can be changed to any name.
It may say something about my family that the female birthday cards I would send are mostly about alcohol!