All entries for February 2013

February 27, 2013

decision making can not just rely on consciousness

on yesterday's class, teacher did a serious test to prove that make decisions on conciouse may lead us to make the wrong one.

the example impresed me most is that list the last three no. of our phone number and add one in the front. and compared it with the Thai-ji Temple finished date. AND also write down the time you think the Thai-ji Temple finishes.

the teacher said the member you guess of Thai-ji Temple finished data must be very close to your telephone No.

the magic thing is that my answer prove teachers saying.

this strategy is widly used in the market.

in shanghai, bargaining is very popular.

everyone like bargaining with shop owner.

However, according to my personal opinion, the bargaining price is always very close to the price provided by supplier.

for example, if i want to buy a dress, the shop owner said "15 pounds". so i will not bargin a lot. but the real thing is maybe the purchase price of this dress is only "5 pounds". the shop owner raise the price at frist on purpose.

another example i met in the real life will show in the following.

one time i went to shopping in Japan, i entered into a shop i saw lot of products are on sell. The original price and now price are all shown on the product description. I noticed it has a big discount. so i bought lots of things without hesitate?? but when i entered into next shop, it has more discount than the first one.

i buy so many things in the first shop is because it shown original price of the product. It let me think there are lots of discount and it is very cheap now. so i never considered that the products in other shops may cheaper than it.

in the futher

if i am a consumer, i will try to not let my consiouce to influence my buying decisions

if i am a supplier, i will use this strategy as my market strategy.

February 25, 2013

high risk high profit

today in the class, we need to choose a location of Wave riders new factory.

we face to two potensial choises.

The first one is named as Lymington.

it is a old place with old equipment

Thus, we can only produce less advanced product in lymingtom.

however, it spends us less money and convient for delivery.

choose this one, Wave riders will face to less risk.

Exmouth is a new place.

you can build new factories with very advanced equipment.

it can build the boat which is more suitable for customers needs, for example safety, GPS systems.

however, it costs almost 24+6.4 million at the beginning.

it is a hugh cost, which is almost double cost than in lymingtom.

So it is the time for us to make a decision

as far as i considered, building the factory in Exmouth must will bring lots of profit to company in long term. Because it can produce the product which is more suit for customers needs. But due to high cost, it may bring company to delimma at the beginning.

building the factory in lymingtom has low risk and low return in long term

if you are a risk lover, Exmouth is a good choice for you

if you do not like taking risky things, lymington is a better choice.

for me i prefer Exmouth.

February 17, 2013


there is a heat debate on "compitation or not" during the class.

personally i do not think compitation is a good. but the thing is competition among in majority of chinese orgaizations.

i think out two ways maybe can decrease the compitation level among chinese companies

one thing i learned in my bachor degree is that a good way to enhance own market share is collarate with the compititars to set a barrier of entrance to avoid new compitators to enter into the market.

when the companies want to enhance their market share, innovation new product is a good choice.

if all the companies work like this, companies can pay less on advertisement ect. they can invest more on innovation.

As a result, there would be more new products with advanced techonology among the market.

in addition, there should not be compitation among employees as well.

in WMG, if a student average marks of each module is over 70 is it distinguish.

however, in my previous school, the top5%student is distinguish ect.

compared these two, i think the mark system of WMG is better, because it can avoid the compitation among the students. The students can shared the information they gain without worry about others marks are higher than their's.

i think the mark system can be used in company. the company can set the criteria that performance everyone's ability and the higher mark with higher salary. maybe this is a good way to encourage cooperation among employees.

February 16, 2013

module review

just like my previouse blog said, i used to think i can not be a good leader.

but after coaching, i think i should be more confidence. I want to try new things.

but unfortunately, i have no chance to be a leader in Thuesdays team exercise.

but i leaned lots of things from others that what ellement will lead a leader to be a good one during the team exercise.

as far as i conserned, the most important thing is motivation instead of communication.

motivation can let every one invoved into the project.

to be honest, i am a quite guy in the team.

fortunately, all the leaders in team exercise all tried their best to motivate people.

Thus, i will try to do as much things i can to make contribution on the team results, just like a fan.

secondly, based on everyone's advantages give different works to them is also very important.

during the process of team exercise, i found majority of the leaders will divided works to everyone according to everyone's ability.

it helps the process of the project works smooth.

thirdly, the most important thing i learned from other "leaders" is that the leader is not the guy with the highest knowledge. He is the guy who can organize people and gain them to achieve success.

a leader should focus on time management, balanced eveyone's work and emotion and involved team members instead of solving all the problems by himself

I think the leadership and excellence is a big topic. it hard for us to learn it in 100 hours.

however, i have leanred how to be effecitve leader during the team exercise

In addition, i will learn more theories during process of writing the PMA

i think 100 hours just open a window for me in the field of leadership.

now i have basic knowledge on it, i can use it and practise it in my future career

February 15, 2013

cooperate social responsibility

in my understanding CSR is the company do sth good for the society to win a good reputation among their customers.

actually, my project of my bachelor degree relates to CSR.

it is about whether the brand name will be influence on customers choice in chinese market.

the results of my project show 'YES, it will'.

the methodology i used is experiment.

i choose two companies' yogurt. One company is with high reputation and the other one is with low reputation.

In addition, the previous research has supported me that the one with low reputation should tastes better.

the process of it:

i remove the brand name on the band packing. and i let the participants to taste it. Then make a choice.

and then 5 days later, i give them the same product with the brand name. and let them taste again and make a choice after tasting again.

after i analyzed the data, i found more people will choose the one with low reputation at the first time and they will choose the one with high reputation at the second time.

in order to find the further reasons why they change their choice. I interviewed them.

i found the customers always relating the quality of the products with the brand name.

Thus, i think, companies invest on CSR project is a win win stategy. It not only can do sth good for the society and enviroment. But also helping company win project in long term

February 2013

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