August 04, 2006

Answers – not enquiries

Whereas most organisations tend to have their general enquiries email addresses, or even general department email addresses as something like enquiries@blahblah.com, or admissions@blahblah.com, I noticed this morning that Anglia Ruskin University (formerly APU) have set their general enquiries address as "answers@apu.ac.uk". A nice touch to suggest proactive communications and to imply that your email to them will be answered and not just lost or passed around the houses.

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