February 28, 2006

Annoying conference marketing – Haynet

I am getting a bit sick with the organisers of the 2006 PR Week Corporate Comms conference.

I registered for the relevant day a few weeks ago and have since received about 3 emails still trying to get me to sign up for a conference I have already registered for.

I have also now just received an email asking whether I would like to register for the 2nd day (which is not relevant to me)

Haynet – please back off. You have my business (for now).

I would add this to the list of "bad marketing efforts". It certainly undermines the idea that the conference is about effective communications – the effort seems pretty bloody poor at the moment.

Contrast with the Changing Media Summit – they acknowledge the registration, send me an info pack and guide for the day – and that's it. Perfect.


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