All entries for Monday 07 August 2006

August 07, 2006

PR and Youtube

Writing about web page http://www.whatsnextblog.com/archives/2006/08/the_wall_st_journal_has.asp

Interesting 'expose' of a spoof video posted to Youtube uncovered by the Wall Street Journal.

Posted by a PR firm working on behalf of the oil industry in the US the video parodies Al Gore and his campaign to raise the profile of issues related to global warming.

I am not surprised that Youtube is being used in this way. What surprises me is that all Exxon can do is take the piss – and do so in such a way as to attempt to hide a films origin.

One of the reasons that PR gets such a bad press (hahaha!) is that it is perceived to be underhand and sly in how it operates. This sort of crap just makes it harder for the rest of us.


August 2006

Mo Tu We Th Fr Sa Su
Jul |  Today  | Sep
   1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31         

Search this blog

Tags

Galleries

Most recent comments

  • A Romany saying: Sori simensar si men 'We are all one: all who are with us are ourselves' Thank you,… by David Morley on this entry
  • Sorry to hear you are leaving but best wishes for your next projects! by Sara Kalvala on this entry
  • Sad to see you go Tom, I've lwys enjoyed reding bout your communictions exploits on here! Good luclk… by on this entry
  • So long Tom … http://bit.ly/solong by David Davies on this entry
  • No, please don't play the music! by on this entry
Not signed in
Sign in

Powered by BlogBuilder
© MMXXI