All 2 entries tagged <em>Keyword Quality Scores</em>Robert McGonigleRob McGonigle's WebLog. This blog records my research and thoughts on search marketing. Many entries contain stuff removed to re-focus my OU project, "Identify the enduring concepts of Internet Search for SMEs".https://blogs.warwick.ac.uk/robmcgonigle/tag/keyword_quality_scores/?atom=atomWarwick Blogs, University of Warwick(C) 2024 Robert McGonigle2024-03-28T09:02:47ZImproved Keyword Quality Score Information by Robert McGonigleRobert McGoniglehttps://blogs.warwick.ac.uk/robmcgonigle/entry/improved_keyword_quality/2012-05-11T18:23:51Z2012-05-11T18:23:52Z<p class="answer">Writing about web page <a href="http://ppcpromotion.co.uk/quality-scores" title="Related external link: http://ppcpromotion.co.uk/quality-scores">http://ppcpromotion.co.uk/quality-scores</a></p>
<p>I have blogged about some concerns raised by a couple of the changes announced in the Adwords Blog recently.</p>
<p><img style="float:right;padding-left:5px;" src="http://blogs.warwick.ac.uk/images/robmcgonigle/2012/05/11/car-fridge-quality-score.jpg?maxWidth=500" alt="keyword quality score ranking panel" title="keyword quality score ranking panel" border="0" />Many of the changes to the interface are positive and one improvement has been the new improved ‘speech bubble’ pop-up panels for these three measures</p>
<ol>
<li>Predicted Click-Through-Rates.</li>
<li>Advert Relevance.</li>
<li>Landing page experience.</li>
</ol>
<p>These are ranked above average, average or below average compared to other advertisers.</p>
<p>The example, right, helped a client to understand that even with a 10/10 experience they could still improve their visitor’s landing page experience.</p>
<p>You can find out more about how to see these panels, how they are calculated and how to improve them on my <a href="http://ppcpromotion.co.uk/quality-scores">Keyword Quality Scores</a> page.</p><p class="answer">Writing about web page <a href="http://ppcpromotion.co.uk/quality-scores" title="Related external link: http://ppcpromotion.co.uk/quality-scores">http://ppcpromotion.co.uk/quality-scores</a></p>
<p>I have blogged about some concerns raised by a couple of the changes announced in the Adwords Blog recently.</p>
<p><img style="float:right;padding-left:5px;" src="http://blogs.warwick.ac.uk/images/robmcgonigle/2012/05/11/car-fridge-quality-score.jpg?maxWidth=500" alt="keyword quality score ranking panel" title="keyword quality score ranking panel" border="0" />Many of the changes to the interface are positive and one improvement has been the new improved ‘speech bubble’ pop-up panels for these three measures</p>
<ol>
<li>Predicted Click-Through-Rates.</li>
<li>Advert Relevance.</li>
<li>Landing page experience.</li>
</ol>
<p>These are ranked above average, average or below average compared to other advertisers.</p>
<p>The example, right, helped a client to understand that even with a 10/10 experience they could still improve their visitor’s landing page experience.</p>
<p>You can find out more about how to see these panels, how they are calculated and how to improve them on my <a href="http://ppcpromotion.co.uk/quality-scores">Keyword Quality Scores</a> page.</p>0Improved Page Load Times - The latest 'secret' to improved Keyword Quality Scores by Robert McGonigleRobert McGoniglehttps://blogs.warwick.ac.uk/robmcgonigle/entry/improved_page_load/2012-04-29T21:55:10Z2009-08-31T19:44:59Z<p class="answer">Writing about web page <a href="http://ppcpromotion.co.uk/quality-scores" title="Related external link: http://ppcpromotion.co.uk/quality-scores">http://ppcpromotion.co.uk/quality-scores</a></p>
I spotted this Google Ad with the claim.<br />
<p>Lower your bids in Adwords using <span class="caps">WSOP</span> to improve Quality Score.</p>
<p>I was intregued to learn what <span class="caps">WSOP</span> meant. It was all about slow load times and optimising your websites. This is certainly true but if your website is already lean then this will not help.</p>
<p>Follow the link, above, for more complete coverage and find two tools to use as well as another simple thing to check.</p><p class="answer">Writing about web page <a href="http://ppcpromotion.co.uk/quality-scores" title="Related external link: http://ppcpromotion.co.uk/quality-scores">http://ppcpromotion.co.uk/quality-scores</a></p>
I spotted this Google Ad with the claim.<br />
<p>Lower your bids in Adwords using <span class="caps">WSOP</span> to improve Quality Score.</p>
<p>I was intregued to learn what <span class="caps">WSOP</span> meant. It was all about slow load times and optimising your websites. This is certainly true but if your website is already lean then this will not help.</p>
<p>Follow the link, above, for more complete coverage and find two tools to use as well as another simple thing to check.</p>1