All entries for Thursday 12 June 2008
June 12, 2008
Creative Industries, Arts Management, CulturalPolicy & Planning Degrees
This page is devoted mainly to undergraduate degree courses, however, these kind of courses are also available at Masters level and can provide an excellent career path for those who have ficused upon the creative content and critical aspects of the arts at undergraduate level. This Masters Degree Course at the University of Warwick in Creative and Media Enterprisesis an excellent example of this potential path.
Media studies is an interdisciplinary subject and provides a gateway into many different types of degree courses. The planning and research skills as well as the analytical skills you have started to develop can be applied in a number of different ways. There has been an enormous growth in what has become known as the "creative industries" sector. This kind of work demnds planning and policy and research careers as well as more creative production type of careers. Here is what Bangor University National Institute for Excellence in the Creative Industries™ (NIECI) writes about this new industrial complex:
Throughout the World, the Creative Industries are defined as: Television and Radio, the Writing Arts and Publishing (incl. Creative Writing, Professional Writing and Communications, Journalism), Film and Video, Architecture, Music, Performing Arts, software and computer games, Crafts, Design, Designer Fashion, Art and Antiques Market, Interactive Leisure Software and Advertising.
Commercialisation of Art or the Art of Commercialisation?
At least this site recognises that there is a slightly uneasy relationship between art, creativity and commercialisation. some have argued that especially with an American media model the task is to create audiences for the purposes of profit. This view is of course entirely counterpoised to the idealistic perhaps romanticised notion of the original artist/s creating new ways of seeing / understanding / experiencing the world. One noticeable absence from the creative practices listed above is Art as a separated practice. above it seems to be conflated with the market place "art & antiques MARKET" photography too seems to have been forgotten. Nevertheless they do seek to think about the differences of approach:
Sometimes in the arts or creative industries, you are relatively 'connected' to commercial practice.
Sometimes you are relatively 'unconnected' to the commercial world (as in the case, for example, of the experimental writer, film director or new media maker).
How Big is this Sector of the National Economy?
- The British Councilreports that the creative industries are the fastest growing sector of the UK economy, employing 1.8million people and worth an estimated £56billion, accounting for almost 8% of the UK’s gross added value (Culture and Creativity, British Council, 2007).
- The UK music industry alone is worth £5billion a year, generating 126,000 full-time jobs (UK Trade & Investment, 2007).
- The sector (including advertising but not crafts) has seen a 9% rise in employment in recent years, with the running of arts facilities growing by 38% (Footprint Report, Creative & Cultural Skills, 2007).
Where are the main possibilities for work?
Where can I work?
- The highest concentration of people working in creative or culturally related occupations is in London. There are a range of initiatives to increase the sector in the British regions.
- Many in the sector, e.g. writers, photographers, designer-makers and musicians work from a home-based studio or office.
- The rapid growth of the Networked society growth has encouraged many creative industries to develop. As broadband access and speeds increase this area of work will increase and can be done on a global basis.
Webliography of Creative Industries
Timesonline on Creative Industries Masters Course at Cambridge.
The University Courses
Arts Institute Bournemouth
Creative Industries Scholarship. Potential funding here for 300+ UCAS points!!!!