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November 22, 2005

Warwick Facebook – social networking for universities

Writing about web page http://warwick.facebook.com/

I came across a website today called Facebook.

Basic premise: Social networking at your university/college/school

There is a great little summary on TechCrunch

They have something like 4 million members, which is a lot, but a lot of websites have more. What is amazing is how addictive it is…

  • 85% of students in supported colleges have a profile
  • 60% log on daily!
  • 85% log on weekly
  • 93% log on at least once a month

This means page views gallore and as Facebook is purely advertising driven, they are making plenty of money.

There is no indication that they support universities in the UK, but David Apthorpe in a fit of good timing pointed out that it does in fact support Warwick (although only 50 or so people have signed up so far so they are not pushing it over here).

If you have a tough time imagining what Facebook is all about, watch this great video

I had been thinking about wanting to build something like this for Warwick, basically as an extension to Warwick Blogs but with more community features…but it's already done. I'm sure we could do a lot of things better and more specific to Warwick, but is there a demand for this kind of thing over here? In some ways it is very similar to FriendReunited but it's more focused on the social side rather than tracking down old friends.


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