When I read about this in the Sunday Times Style Magazine, I just had to write about it. You can get it online here , although it isn't quite as attractive as the glossy version with pretty pictures of ladies and cakes.
The main premise of cake dating is that drinks are unoriginal, and there's the added worry that the lady will think the gentleman is trying to get her drunk and into bed. Of dinner, the writer says that if you don't know the person, the prospect of spending several hours with someone in a restaurant is quite scary. Instead, he says:
Why not ask her out for a cake date? Gentleman, this is a daytime redezvous in the genteel environment of a posh patisserie. It is a fresh approach, and I will wager she has not been asked on one before.
He also says that cake dates are "for those tantalisingly out-of-reach women"... clearly, just like me! And, even more uncannily, I really love cakes. And patisseries are decidedly French. Say no more.