All 1 entries tagged Advertising

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March 07, 2009

Why do you visit blogs?

My research looks at Blogs as a model of consumer collaboration. More specifically I plan to emperically test a conceptual model which I developed.

This model seeks to describe the social, technological, and individual factors that influence consumers to  blogs. Furthermore, I plan to study consumers' attitude towards sponsored posts in blogs. 

I though that Warwick blogs might be the best place to test out some of my concepts and would be highly obliged if you could spare some minutes to think about the reasons you visit blog.

  1. What motivates you to visit blogs?
  2. Why do you like some blogs more than others?
  3. What do you feel about advertising on blogs?


Dilip Mutum

This blog records some of the thoughts and experiences of Dilip Mutum at the University of Warwick. He has been blogging since 2003 and this is but one of his many blogs.

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