Possibly the coolest invention since the gramophone*
My advice to you if you own shares in Apple:
Sell, Sell, Sell.
No, not because Steve Jobs is stepping back from running the company for a while (I reckon it’s permanent, myself).
But because iTunes’ business model is about to be trounced by the Swedes.
I’m a little behind the curve here, but Spotify is quite simply brilliant.
It’s the kind of invention that only requires around twenty seconds to appreciate, which is a strong indication of its simple genius.
Imagine your hard-drive being linked to the catalogues of the major record companies. And you’ve got free access to all of it. Yep, free. You can stream as much music as you want, and the only down-side is the short advert every 30mins or so.
Oh, did I say it’s free?
So you can’t download the music to your MP3 player… yet.
But this bit of software is so cool, you won’t care.
Hilariously, the Americans can’t get their hands on it yet without being nice to people or handing over some cash.
We Brits on the other hand just need to click here.
* P.S. I might be exaggerating a little