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November 19, 2010

How to reference market research reports

Using the Harvard Style a reference for a printed market research report should follow the format of:

Author (Year of publication) Report Title. Place of publication: Publisher

Reference list example: Mintel (2009) Food Retailing - UK. London: Mintel

In-text example: (Mintel 2009)


Using the Harvard Style a reference for an electronic market research report should follow the format of:

Author (Year of publication) Report Title [online]. Available from: URL [Accessed: date the report was accessed]

Reference list example: Mintel (2009) Food Retailing - UK [online]. Available from: http://academic.mintel.com [Accessed: 18/11/2010]

In-text example: (Mintel 2009)


November 11, 2010

Creating Table of Contents alerts with Zetoc

The following video tutorial shows you how to create Table of Contents alerts using Zetoc Alert.

Table of contents alerts can help you to keep up to date with new research in your field. After setting up an alert you will receive the table of contents for each new journal issue direct to your inbox. Zetoc provides access to the electronic table of contents for nearly 20,000 journals.



November 01, 2010

Access to the Financial Times online

Full text articles from the Financial Times can be accessed via:

  • ABI/Inform Global - browse editions of the Financial Times by searching for FT.com on the 'Publications' tab

  • Factiva - search for articles published in the Financial Times by adding the Financial Times as a Source

For both databases there is a 24 hour embargo on the latest edition.

The databases listed above can be accessed from the Key Electronic Resources for Business page on the library website.


October 11, 2010

Searching for articles in Factiva

The following short video shows you how to search for a specific article within the news database Factiva.


September 07, 2010

Where can I find Harvard Business Review articles online?

Harvard Business Review (HBR) is available in full-text through the library’s subscription to Business Source Premier.

To access HBR articles follow the steps below:

  1. Go to the library catalogue and do a title search. To narrow your search, choose ‘Journals’ from the Select Collection menu.

    hbrtitle.png

  2. Click on ‘Harvard Business Review [electronic resource]’ then follow the link to Business Source Premier.

  3. You will be taken to the publication page on Business Source Premier for Harvard Business Review. From here you can browse issues using the ‘All Issues’ navigation. Alternatively you have the option to search within the journal.

    HBR on Business Source Premier

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About this blog

This blog is written by Emma Cragg the Academic Support Librarian for Business, Management & Economics.

Information about the purpose and content of this blog can be found in the first post.

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