All 22 entries tagged E-Marketing

Book now – "The Essential Guide to Online Marketing" workshop programme

Writing about web page http://www.howtowithbl.co.uk/event/workshop-guide-to-online-marketing.aspx

"The Essential Guide to Online Marketing" workshop programme launches January 21st 2010

The B2B Centre is delivering a series of workshops around the West Midlands on behalf of Business Link in the New Year.

Entitled "The Essential Guide to Online Marketing" these sessions are ideal for businesses who need to get to grips with topics like search engine optimisation and Social Media. Two members of the B2B Centre team will be on hand to present, lead exercises and take questions during these interactive sessions.

Workshops are being held in Telford, Stafford, Worcester, Solihull, Coventry and Walsall from January through to March.

Check out http://www.howtowithbl.co.uk/event/workshop-guide-to-online-marketing.aspx for more details and a booking form.

Martin King-Turner : 04 Jan 2010 12:04 |  Tags: B2B Centre Business Link E-Marketing National B2B Centre Nb2Bc |  Comments (0) |  Close comments |  Report a problem

B2B Centre Articles Listed

Writing about web page http://www.nb2bc.co.uk/sitemap/

A list of National B2B Centre articles, which cover the full range of e-business topics, is available on the site map of our website.

The articles form a key part of our activity and complement our one-to-one assists and range of events.

Take a look and let us know if there are any topics that you want us to cover.

Martin King-Turner : 28 Sep 2009 08:43 |  Tags: B2B Centre Dave Chaffey E-Marketing National B2B Centre Nb2Bc Seo Social Networking |  Comments (0) |  Close comments |  Report a problem

#ebiz09 Lunch in the International Digital Lab

Writing about web page http://digital.warwick.ac.uk/

Attendees to the eBusiness Conference 2009 event on September 17th will find a change from last year in that lunch will be served across the road from the IMC main venue in the International Digital Lab. 

This facility, which is the home of the B2B Centre team, was built to support and promote leading age collaborative research between the WMG group at the University of Warwick and West Midlands businesses.  A specific team has been set-up to establish links with small and medium sized businesses too.  Members of the team will be on-hand at the conference to talk to delegates about research opportunities.

As well as eating and networking there will be a chance to see some demos and presentations on research activity.  The B2B Centre will be offering half an hour of their notorious "website assassinations" where delegates can nominate their site for a critical review from the team.

Gareth

Gareth Edwards, NB2BC

Martin King-Turner : 11 Sep 2009 13:21 |  Tags: B2B Centre E-Marketing National B2B Centre |  Comments (0) |  Close comments |  Report a problem

B2B Centre Video Clips

Writing about web page http://www.guruonline.tv/nb2bc

The range of B2B Centre video clips available on the Guru Online specialist video hosting has recently been expanded. 

The portfolio now includes material on blogging, Twittering and the effective use of Social Media amongst other topics.

The clips are organised in a Q&A format, which means that you can focus on the aspect of the topic most relevant to you - or watch them all!

Go to http://www.guruonline.tv/nb2bc to see what's on offer.

Martin King-Turner : 23 Jul 2009 13:50 |  Tags: B2B Centre E-Marketing National B2B Centre Social Networking Video |  Comments (0) |  Close comments |  Report a problem

E–Business Conference 2009: Finding and Keeping Profitable Customers

Writing about web page http://www.nb2bc.co.uk/events/?id=313

"E-Business Conference 2009: Finding and Keeping Profitable Customers" is the National B2B Centre's 2nd annual conference looking at how technology can positively impact SME business activity.

As the title suggests this year's conference is focused on winning business both from new customers AND existing clients.  We'll be exploring the use of the web, Social Media, eMail and CRM (Customer Relationship Management) to help this process as well as thinking about what sales processes and techniques will work best for small businesses.

We have some great speakers lined up including Susan Hallam, Dr Dave Chaffey and Richard White.  There will also be some very interesting case studies from B2B Centre clients and some expert sessions from the B2B Centre team.

Last year was extremely popular and we are expecting even more interest this time around - so book now!

Martin King-Turner

The National B2B Centre

Martin King-Turner : 22 Jul 2009 14:54 |  Tags: B2B Centre E-Business E-Marketing National B2B Centre Nb2Bc |  Comments (0) |  Close comments |  Report a problem

Web Workshop – Tuesday 29th

Writing about web page http://www.nb2bc.co.uk

Mark Bonnett and James Pennington ran yesterdays workshop.  We had 6 companies who attended, we to decided put in an unexpected date to deal with the overflowing response.

The following delegates attended:

Angela Dakin - Inspired Managers Ltd

Ed Hart - Your Financial Business Support Ltd

Jon Jan - Waylander Apparel Ltd

Marie-Claire O'Brien - Synergy Virtual Office Ltd

Steven Timerlake - Hidden Eden Ltd

Dutch Van Spall - Big Help Management

Usha Sidu

We received a great response from the feedback, delegates rated the presentation content as being excellent, the the NB2BC staff where also rated as excellent for having great knowledge and expertise in all topics covered.

The most useful and popular topics covered where; social networking, Google Analytics, SEO, Keywords and delegates also found the opportunity to raise questions along the way very helpful.

: 01 Jul 2009 16:21 |  Tags: B2B Centre E-Business E-Marketing National B2B Centre Seo |  Comments (0) |  Close comments |  Report a problem

B2B Event – Success with Social Media

Writing about web page http://www.nb2bc.co.uk/

On Tuesday 9th June the B2B Centre ran our very first Social Media event at Warwick University, I'm delighted to say it was a great success, over 100 SMEs attended and I have already received comments from delegates on how they found the seminar enjoyable and very useful.

Our guest speakers delivered a fantastic presentations sharing their real life experiences in using specific Social Media sites to target their market.

Mike Nevin of Alliance Best Practice shared his LinkedIn business success which has opened up new avenues in his business market.   Mike demonstrated how powerful e-collaboration tools are in refining and seeking new potential clients and how he can use his expertise in proving online customer service to others who need help and advice.

Malene Stanley of KSB Kids delivered a very inspiring presentation of how she set-up her business with little technical knowledge and has built a strong network of customers using Facebook.

Adam Dent of Advent Communications shared his expertise and knowledge in online PR, how to create an exciting story and exploit it to your full potential.

Our very own eMarketing Specialist Gareth Edwards concluded the seminar by providing useful tips on how to get started, which relevant sites to use that fit your business and what type of things you should be focusing on and most importantly what to write about.

There was also plenty of opportunity to network in the breaks and talk to the speakers.

Presentations can be found on our website;

Malene Stanley - Success with Facebook - http://www.nb2bc.co.uk/images/download/file166.pdf

Adam Dent – Do’s and don’ts of online PR - http://www.nb2bc.co.uk/images/download/file167.pdf

Gareth Edwards – Super Charging your Social Media - http://www.nb2bc.co.uk/images/download/file168.pdf

: 11 Jun 2009 12:20 |  Tags: E-Collaboration E-Marketing National B2B Centre Social Media Social Networking |  Comments (1) |  Close comments |  Report a problem

B2B Web Workshop – 7th May

Writing about web page http://www.nb2bc.co.uk

The B2B ran an invitation only workshop last Thursday to help address SMEs e-marketing needs, some of the topics our guys talked about were; why website planning and content are so important, how tracking your website users proves very beneficial and can help in optimising your site and what range of free available tools are out there in helping to optimising, getting noticed and tracking your website.

The favourite topics of the day included Google Analytics, Pay-Per-Click (Google Adwords), Search Engine Optimisation and Social Networking such as blogging, LinkedIn sites.

Attendees included:

Sarah Bagley - Freelance Training Ltd

Renee Clarke - AMBA Therapies

Peter Dunford - Junkk.com

Rai Fisher - Artisans In The Hills

Ben Hays - Coaster CO UK Ltd

Peter Martin - Junkk.com

Simon Mercer - Signo

Jag Pabla - Prime Health UK Ltd

Julia Pitkin - Artisans In The Hills

Ian Robinson - Trifid Ltd

Andrew Yair - Aspire Style Ltd

Sam Yair  - Aspire Style Ltd

Our Workshops are proving very popular, our next two dates for May and June are already fully booked, we do still have some places left in July, October and November.  If you are a small business based within the West Midlands, join in the fun at www.nb2bc.co.uk/events/

: 11 May 2009 10:13 |  Tags: B2B Centre E-Business E-Marketing National B2B Centre Networking Seo Social |  Comments (0) |  Close comments |  Report a problem

B2B Centre Articles List

The B2B Centre and its partners have written loads of articles on a variety of eBusiness topics over the years.

Thought it would be worth providing a list of just some the best ones so you can enjoy them the second time around.  Click on the links and the articles will appear in a new browser window.  Some of them will be in PDF format.

E-Commerce is more profitable	e-commerce	Bytestart	2007
Search Engine Optimisation - Keeping up with the US	e-marketing	Mark Bonnett	2007
Law change affecting your website and email	e-marketing	Liz Rowe	2007
Using ZenCart to build your online shop	e-commerce	James Pennington	2007
eTrade or not to eTrade that is the Question	e-commerce	Gareth Edwards	2007
How to write good website content	e-marketing	Gareth Edwards	2007
Social networking - MySpace or waste of space?	e-collaboration	Gareth Edwards	2007
New online service for SMEs to access governement services	SME News	Bytestart	2007
Using the Internet to Grow Your Business	e-marketing	Gareth Edwards	2007
What is mobile marketing and how can you use it?	Mobile and Wireless	Rayhan	2007
How To Use Mobile Marketing	Mobile and Wireless	Rayhan	2007
Who are your online customers and what do they want?	e-marketing	Gareth Edwards	2007
How can you get a better understanding of your online competitive environment	e-marketing	Gareth Edwards	2007
FAQs - Websites and Search Engines	e-marketing	James Pennington	2007
Websites are for life, not just for Christmas	e-marketing	Gareth Edwards	2007
Small businesses urged to go mobile	Mobile and Wireless	Rayhan	2007
Searching through Google's Services	e-marketing	Mark Bonnett	2007
SEO on Zero Budget	e-marketing	Mark Bonnett	2007
Google Analytics - Getting started	e-marketing	Liz Rowe	2007
Director's Comment on E-Business in 2007	e-business	Martin King-Turner	2007
Phishing, Pharming and other traps for the unwary	Law	Kate Legg - Higgs&Sons Ltd	2007
Who owns your website?	Law	Kate Legg - Higgs&Sons Ltd	2008
Discover what works on your website	e-marketing	Mark Bonnett	2008
6 Steps for writing a headline	e-marketing	Steph Williams	2008
Measuring your web copy	e-marketing	Steph Williams	2008
Competing with the big boys online	e-marketing	Gareth Edwards	2008
Three Fundamental Rules for writing Web Copy	e-marketing	Steph Williams	2008
What is the Most Important Element of your Website	e-marketing	Steph Williams	2008
Happy Birthday Mobile!	Mobile and Wireless	Rayhan	2008
Rachel Elnaugh talks web with local businesses	e-marketing	Liz Rowe	2008
Are your web images putting you at risk?	e-marketing	Peter Butterworth	2008
Online PR: Raise your profile on the web	e-marketing	R Sahota	2008
What is Web 2.0 and how can your business benefit?	e-collaboration	Steph Williams	2008
How to do usability testing	e-marketing	Steph Williams	2008
Are visitors lost on your website?	e-marketing	Steph Williams	2008
E-Business 2008 - Creating a Future Advantage	e-marketing	Gareth Edwards	2008
How can SMEs create a future advantage?	e-marketing	Gareth Edwards	2008
The Chaffey Colum - Oct 08	e-marketing	Dave Chaffey	2008
Website Accessibility - One Size Doesn't Fit All	e-marketing	Design4Usability	2008
The Chaffey Column - Nov 08	e-marketing	Dave Chaffey	2008
The Chaffey Column - Dec 08	e-marketing	Dave Chaffey	2008
More Measurements is Marvellous	e-marketing	Gareth Edwards	2008
The Chaffey Column - Jan 09	e-marketing	Dave Chaffey	2009
No Lagging with the Bragging	e-marketing	Gareth Edwards	2009
Plug your Business into Online PR Sites	e-marketing	Steph Williams	2009
The Chaffey Column - Feb 09	e-marketing	Dave Chaffey	2009
Blogging - Free and Easy	e-marketing	Mark Bonnett	2009
Why should SMEs be using CRM?	Open Source	Steve Orriss	2008
Can you Thrive in Today's Economy?	Managing Projects	Rayhan	2009
How do I Register with Online Directories?	e-marketing	Gareth Edwards
eMarketing - What should you be reading?	e-marketing	Gareth Edwards
How to use YouTube to get your business noticed!	e-marketing	Steph Williams	2008
Project Prioritisation	Managing Projects	Rayhan	2009
e-Marketing - Don't forget your back office	e-marketing	Gareth Edwards	2007

Gareth

Martin King-Turner : 27 Apr 2009 11:37 |  Tags: Articles B2B Centre E-Business E-Marketing Gareth Edwards James Pennington Mark Bonnett National B2B Centre Rayhan Abdulmughnee Steph Williams |  Comments (2) |  Close comments |  Report a problem

Latest B2B Web Workshop – 23rd April

Writing about web page http://www.nb2bc.co.uk/events/

This weeks workshop ran by Steve and Mark created discussion on website usability where delegates commented on each others website and provided constructive feedback on the ones who dared to have on their site critiqued.  There was a good mix of interaction and everyone shared ideas and useful business tips from each other.

The most popular topics of the day included: Social media, web planning, SEO, web content and web hosting.

The following B2B members attended:

Annie Astill - Palmer Hargreaves Wallis Tomlinson

Adam Doswell - Duomo

Clair Hobbs - Excaliburs 4 Europe Ltd

Kal Horsfall - Kal's Return Jewellery

Laurence Jones - Kids Naturally Photography

Lizzie Perring - Unlock the Music

Menna Rees-Steer - Liquid Public Relations Ltd

Ioannis Soilemetzidis - PanEthnic Ltd

Wendy Smith - Cards4u2make

Our next Web Workshop is on Thursday 21st May which is already fully booked.  We do still have some places left for June, July, October and November.  Visit our events page to book a place!

: 24 Apr 2009 12:17 |  Tags: B2B Centre E-Business E-Marketing National B2B Centre Workshops |  Comments (3) |  Close comments |  Report a problem