Well, hello world
After a year of silence from this blog (during which time no one knew whether this c(h)at existed, inside or outside of cyberspace) the goal now is to develop some strands that will hopefully entice comment and discussion.
Intitially, the main foci for this blog will be fourfold (all relating to my own areas of research and teaching expertise and interest - well it is my blog, and I do research and teach in one of the world's leading business schools!). These strands are: The concept of trust; Online marketing; Research methods in marketing and strategy; and Marketing education.
Each strand or zone will have its own separate track and tags (q.v.)
And of course, amongst the more serious entries, there will be the ususal smattering of jokes, quotes and anecdotes, together with the occasional 'speakers corner' moments. No point in having a blog if you cannot occasionally express an opinion. But, of course, these will always be with a weather-eye on what is permissible in the globally restrictive insanity that is 'political correctness' that leads us down the road to 1984 and the thought ploice. (Pet peeve #1).
Here's hoping that you will contribute to any debates raised.