All entries for Friday 17 July 2009
July 17, 2009
As a lowly webmonkey I rarely get to see the actual physical products we sell. I could buy them, but I’m not rich enough for that. So unfortunately I can only really go based on the lovely pictures that get loaded onto the website.
Since we’re supposed to be well-known for selling Star Wars things, and that we rank pretty badly for it, I’ve decided to find what I think are the best-looking upcoming Star Wars toys. This is all part of the experiment.
I’ll start with my personal favourite, this is the one that caught my eye and made me decide to make this post.
Imperial Shock Trooper
Technically this is related to the prequels (or clone wars cartoons) so by rights it should be rubbish. However, it looks bloody cool. The design is somewhere between clonetroopers and stormtroopers so I imagine it’s supposed to be a gradual progressions. But apparently this guy is a Shock Trooper, that sounds pretty impressive so I like to pretend he shoots lightning (rather than going with the boring conventional definition of shock trooper). The red colouring is what makes this figure stand out, and apparently he’s fully articulated. That’s right, not just partially articulated, but fully. Is there some sort of quality assurance board that governs whether an action figure can be considered fully articulated? I ask because I very much doubt he has a completely accurate human skeletal frame with all joints and motions.
He’s not cheap (about £70), but if you’re the kind of person who’s inclined to buy this kind of stuff, he’s worth a look.
Next up it’s the….
Quite similar to the Shock Trooper, but it’s a true original trilogy style Storm Trooper, who happens to be a bit dirty, this makes him into a Sandtrooper apparently. Since this stuff is all made up anyway, I guess I can accept that a Sandtrooper is different to a Stormtrooper and this isn’t just an attempt to cash in by making numerious variations of exactly the same model.
He’s more expensive than the Shock Trooper (coming in at a hefty £75) and doesn’t look quite as cool, but still worth a look if you have more money than sense.
Ultimate Quarter Scale Figure: Mace Windu
Yeah that’s right, it’s Mace “I’m going to crash your party, bitches” Windu. The guy who made purple lightsabers the height of manly fashion is apparently now available as an “Ultimate Quarter Scale Figure”, whatever the hell that means. I can only assume it means he’s quarter the size of ol’ Samuel L himself, which would make this figure pretty big. By the looks of things he’s trying to force persuade you into buying his action figure, I guess he’d have to since it costs £75. Apparently he also has 25 points of articulation…
It looks like he also come with real cloth for clothing, this basically means you’re paying £75 for a Barbie.
Find me the highest number of points of articulation that an action figure has ever had, you are not limited to humanoids. I guess some sort of giant worm or dragon action figure might be the winner here.
There’s lots of other things, but frankly these were the ones that looked the best to me. If you’re really interested in seeing everything else, I guess you could always visit this convenient link that lists all of the Star Wars toys that we sell on the interwebs
Not everything costs as much as £70, though some of it a lot more. £50-70 seems to be the sweet spot for things that look good but are also in the realm of affordability.
I was serious about the points of articulation thing, I want to know.
I’ve been wondering what to do with this blog for a while, mostly because I have a proper site (that happens to be being rebuilt) as well.
I’m thinking I might start using this blog for general rants, whilst keeping my main site as a more professional gubbins. I’m also thinking I could use it to highlight any cool stuff I spy my company selling. We sell all sorts of cool action figures, statues and comics, some of which look pretty cool – even if I can’t actually afford any of it myself :(
I’ve been trying to push the idea of a more community-oriented section of our site for over 2 years now. The main argument being that by providing valuable content, you are going to encourage a lot more inbound links as well as a positive attitude towards the company. When you compare this with sending our numerous newsletters per week which just list products, and have a site with over 20,000 products but no opinion… the benefits are obvious. In this day and age, transparency and a human face are going to do a lot more for boosting traffic than wearing out your existing customers.
My previous 2 posts here were largely to prove a point (though the results are obviously skewed due to the obscenely high scoring that Google seems to give .ac.uk domains). Permitting for different Google servers (each server has different rankings for pages because changes take a long time to propogate across them all), I’ve managed to boost us from page 4 to 1 of UK searches and from virtually unranked to page 1 of worldwide. Obviously this is only for a very specific set of keywords and I had to write some very targetted content (and links), but I hope it’s proved my point – inbound links are everything, and if you provide content that people want to link to, you’re on to a winner.
So I’m tempted to keep using this blog to push certain parts of the site, but only to the stuff I genuinely think is cool. I have no intention of turning this into a marketing portal and I would kind of like to return to the entertaining kind of posts that used to be so common across Warwick Blogs.