In most pub quizzes, the pub owner or event organiser will arrange a prize for the winning team. After all, there has to be some incentive for taking part. This prize can take many forms, but it is not unusual for it to be a crate of beer. Not sure of the exact reasoning behind this, but it’s something you tend to see a lot of. “24-crate of Carling for the winners”, for example.
Surely however, it makes more sense for the beer to be given to the quiz losers than the quiz winners. For whoever is given the beer will naturally drink it all at the earliest opportunity. I.e. now. This will intoxicate them, and in the event of a 24 pack being shared amongst a small team, this means they will forget everything and next day will have no recollection of the evening whatsoever.
At present, the winners get the beer. This means the winners forget that they have won, whilst the sober losers still remember that they lost. Would the world not be a happier place, if the winners were to remember that they had won, whilst the losers were to forget that they had lost?