All 10 entries tagged Leadership

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March 08, 2014

CSR initiatives by some famous companies

Below are a few examples of what businesses around the World are doing considering the corporate social responsibility as their prime issue.

Making ‘green’ fashionable: The Body Shop

The Body Shop forged a reputation as a responsible business long before it became fashionable. They were one of the first companies to publish a full report on their CSR initiatives thanks to founder Anita Roddick’s passionate beliefs of environmental protection, animal rights, community trade and human rights. The company has gone so far as to start The Body Shop Foundation, which supports fellow pioneers who would normally struggle to get funding.

Over 20 years ago the company set up a fair trade programme, well before the term ‘Fair Trade’ started to become popular on supermarket shelves. Of course, The Body Shop is famous for its anti-animal testing stance. Whilst this makes testing their products more difficult, especially in markets such as the USA and Japan, their position has created a loyal customer base. The results? From opening her first store in 1976, 30 years later Annit Roddick’s empire was taken over by L’Oreal for £652m, where it has continued to make annual profits of over £40m.

Putting the fun into CSR: Walt Disney

Moving beyond making cartoons, today the Walt Disney Company additionally owns the ESPN and ABC networks, holiday resorts and publishing businesses to name a few. The result is a lot of social and environmental impact, as well as the ability to influence a huge amount of people.

Importantly, Disney recognized that you couldn’t entertain a family on the one hand and then disregard the world and circumstances in which they live. Acting responsibly gives the company credibility and authenticity. Accordingly, they have set themselves strict environmental targets and disclose their figures in the Global Reporting Initiative, which provides a comprehensive set of indicators covering the economic, environmental and ethical impacts of a company’s performance

Setting ambitious financial targets together with environmental performance targets may sound like an oxymoron, but Disney has managed to do this with initiatives such as running Disneyland trains on biodiesel made with cooking oil from the resort’s hotels. They also created the ‘Green standard’ to engage and motivate employees in reducing their environmental impact when working, having meetings, travelling and eating lunch. With more than 60,000 staff, the results are enormous when everyone is pulling in the same direction.

A clear example of financially benefiting from reducing environmental impact is made with this simply statistic: a 10% reduction in the corporation’s electricity use is enough to power the annual consumption of 3 of their theme parks. Whilst their CSR efforts may have taken a great deal of organization, dedication and investment, 2012 was a record year for Disney’s profits.

Haagen-Dazs and honeybees

This might sound odd at first, but honeybees are an important part of the global food chain as they pollinate one-third of all the food we eat! With numbers lower than ever, this is bad news for companies such as Haagen-Dazs and their all-natural ice creams. To raise awareness, they created a website, started a social media campaign and donated a portion of proceedings to research.

As you can see, a campaign like works fantastically from a number of different angles. Not only is it helping society as a whole, in keeping with the company’s CSR goals, it helps to show a human side to consumers, which can’t hurt sales. In fact, research shows consumers are more likely to pay a premium for a product linked to a charity donation.

March 06, 2014

Gandhi's life incident – Personality of a great Leader

Today I got a mail from my father telling me I want to share an incident, which occurred in Mahatma Gandhi’s life and we all know how great leader he was and this incident is just a shadow of a personality of a great leader which actually motivated me as how he answered each question he was asked with such simplicity. So the incident goes like this when Gandhi was studying law at the University College of London, there was a professor, whose last name was Peters, who felt animosity for Gandhi, and because Gandhi never lowered his head towards him, their "arguments" were very common.

One day, Mr. Peters was having lunch at the dining room of the University and Gandhi came along with his tray and sat next to the professor. The professor, in his arrogance, said, "Mr. Gandhi: you do not understand... a pig and a bird do not sit together to eat ", to which Gandhi replies, "You do not worry professor, I'll fly away ", and he went and sat at another table.

Mr. Peters, green of rage, decides to take revenge on the next test, but Gandhi responds brilliantly to all questions. Then, Mr. Peters asked him the following question, "Mr. Gandhi, if you are walking down the street and find a package, and within it there is a bag of wisdom and another bag with a lot of money; which one will you take?"

Without hesitating, Gandhi responded, "the one with the money, of course".

Mr. Peters, smiling, said, "I, in your place, would have taken the wisdom,

Don’t you think?"

"Each one take what one doesn't have", responded Gandhi indifferently.

Mr. Peters, already hysteric, writes on the exam sheet the word "idiot" and gives it to Gandhi. Gandhi takes the exam sheet and sits down. A few minutes later, Gandhi goes to the professor and says, "Mr. Peters, you signed the sheet, but you did not give me the grade."

Everyone can Lead

In todays blog i will discuss about how you can and everyone can become leaders.Sometimes this statement confuses us a lot that are the leaders born or can be made. I say leadership traits can be natural also and one can develop these traits also. A leadership basically involves motivating others, taking some responsibility for the team and setting objectives for them. Leadership also asks that a leader should be flexible and should be ready to adapt to goals in the changing situations. So by knowing the traits of leadership one cannot become a leader just by knowing. To become a leader one has to be initiative to act on the available opportunities. One should always take a lead. One should take responsibility for the objectives and priorities he/she has initiated. An individual has to display a “yes I can do “ attitude in various situation where challenge is involved. He/she should try solving problems rather than passing them on to other people. One has to go beyond his/her job description while performing tasks and all actually notices that work. Enthusiasm is very important which should partial throughout the given task. One has to introduce improvement wherever they are necessary which should involve innovation. Continuous improvement should be the role-play in his/her life by learning new skills that will enhance the capability of the work.

The things mentioned above can actually help any individual to develop himself into a leader and can be eligible to lead the team but for all that one has to be a initiator.

March 05, 2014

5 Levels of Leadership

Today I was reading about a very interesting concept said by John Maxwell about the 5 levels of leadership, which I found it very interesting to share it on my blog. So to startup with level 1 which is Position and it the lowest level of leadership too. People under this are not leaders they are the bosses and people follow you because of your position and they follow you because they have to follow you. They don’t have any other option because they want to get paid. A leader should aspire more to go beyond this level. The second level is Permission, which can be a startup for a leadership. People in this stage want to follow you because a leader beside its position wants to listen and absorb the notions by its subordinates. If you start valuing your people, they will get along with you because they start liking you. The third level is Production; under this a good leader focuses on make things happen. Leader proves the saying actions speak louder than words. They get the results done. They make an impact on an organization. If you want to go higher you simply have to produce ethically. The Fourth level is the People Development and the emphasis lies on the corporate and the personal productivity. Leader on this level invest their time, money, energy into making others grow as leaders. They tend to focus on development of others. It can become a change for an organization, which can give it a brighter future. The final level of the leadership is the Pinnacle and it is very rare if a person reaches this level. In this stage a person requires a very high skills and some naturally embedded leadership ability. A leader under this stage leads so well that it creates a legacy of leadership in the organization. Under this environment everyone in the organization gets benefited. They make leaders and bring success wherever they go.

Leadership Style Part 2 – leader leadership style


Leadership Style Part 1


March 04, 2014

Leader vs Manager

Leadership and management is definitely not the same thing but are co related and are complementary to each other. The major difference which i found by reading couple of articles on the internet is the manager organizes and coordinates the task or a team but a leader always believes more in innovating and motivating. Manager is more over an administrator. Manager always has a short-term view while a leader has a long-term perspective. The very interesting thing, which I read about a leader and a manager was a manager always does the things right but a leader, do the right thing.

Managers have subordinates working under him/her but a leader has followers, what we can understand from this is a manager creates a circle of power, where the manager orders and the subordinates follow and the subordinates has to agree with the manager even if he disagrees because he is the boss but in case of leader he/she creates a circle of influence where the follower agrees with the notion of the leader and wants to work willingly. Leaders like Mahatma Gandhi who always have thinking beyond the problems and followed the vision. He inspired people to actually convert the challenges into the opportunities.

February 17, 2014

Seminar 1.

Today’s seminar was on how do leaders motivate/engage their followers to get the most out of the considering and listening to each team the common points by which I can conclude the discussion is you can motivate the employees by delegating the authority, its like giving each member of the team some chance to lead which engages them. A leader needs to be a good communicator by listening to each team member and considering his or her opinion if appropriate for making the policies. Another interesting point, which turned up in the discussion, was the leader leading by an example by acting as a coach or a mentor. It is creating and coming up with a aim considering the situation.

For a leader I feel that creating the right environment is very important which can be achieved by creating a fair system for working and creating a positive safe working environment where employees can give their 100% without any fear.

In the discussion done after the seminar was done a very interesting concept of whether we will apply it in our working environment as it all depends on the situation a leader can be autocratic and should be stubborn and clear with its ideas or it can become flexible with the situation it all depends but what matters is motivating its employees to get the best results out of them considering each one as they are the contributors to the goal which needs to be achieved.

Reflection on CSR

In the guest lecture on Friday regarding the topic Corporate Social Responsibility my learning regarding the topic is that the corporations around the world are struggling with a new role, which is to meet the needs of the present generation without compromising the ability of the next generations to meet their own needs. Organizations are being called upon to take responsibility for the ways their operations impact societies and the natural environment. They are also being asked to apply sustainability principles to the ways in which they conduct their business. Corporations around the world are struggling with a new role, which is to meet the needs of the present generation without compromising the ability of the next generations to meet their own needs. Organizations are being called upon to take responsibility for the ways their operations impact societies and the natural environment. I feel CSR which is now adopted by almost all the companies in the world help them create a image for them and it comes under strategic CSR concept. There are few companies too who fall under Value- Led CSR who actually wants CSR to solve its purpose. What Paul said during class these two philosophies are totally opposite to each other. Under the strategic CSR you can’t just let go you have to be on top you are always falling under competition but as far as value led CSR is concerned it is more principle based and once you know the principles and value, life actually becomes much more easy than strategic CSR.

February 13, 2014

Leadership Characteristics.

As we were discussing the leadership in class i actually wanted to know what makes a leader. Are the leaders born or the leader can be built so i went on surfing on the internet that what are the characterstics of a leader or what reflection we can see from a leader as in whole. Very interestingly i came accross a few characterstic which you will find in every leader. Some characterstic which I acknowledged are :-

  • Leader is adjusting and flexible - Leader can adopt to evry situaltion and surroundings and performing their best to adjust in the situation.
  • Respectful - An effective leader always gives and gains respect.
  • Good Communicator - A leader has to be a good listener considering the options suggested by others or the team members. Leader asks many questions and considers the options available to him which will lead him to the right direction.
  • Open to Change - A effective leader will account all the poit of views suggested by others and will develop a policy considerings all the points mentioned by its team for the completion of the objective.
  • Organized nature - you will always see a leader will be well organized whether its the meetings presentation or the appointments. Being organized will be the part of his nature.
  • Initiator - A leader will be the initiator and a motivator to its team. He will be responsible for planning and implimenting of all the new ideas.

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