January 14, 2009

Further Coaching in light of Deming's Approach

Follow-up to Understanding Leadership & Excellence Module PMA from A.Hariri's

Now that I am beginning to understand the PMA question more clearly, I began to search for related theories that could help in this situation. One of the theories that will be helpful when coaching the CEO of Waiveriders is Deming's Theory of the System of Profound knowledge. Coaching in this area would be to help the CEO understand the following points:

- Look at the company as a whole and that everyone's effort is needed to improve the company.

- Psychology is important so that the CEO understands that people are different and they have different capabilities and different needs and they are different when it comes to rewarding as some people like money while others like acknowledgements and so.

- Variations: Most of the time According to Deming (94%), the variations in the processes are caused by the system and they are not caused my the employee. The CEO should understand this and should try to minimise the variations caused by the system when needed.

- Knowledge: It is important to have enough information about the situation before planning or so.


I hope that this would help any others who would like to use more than one approach.

I personally think that I will use Deming's approach and one or 2 other theories and rephrase it as a coaching needs and explain in a bit of details when needed with reference to the theory itself.



- 2 comments by 1 or more people Not publicly viewable

  1. I`m using the EFQM approach, but that means having Deming underpinning everything. But the real challenge is applying, is showing to use that in practice to change/coach WaiveRiders,,,

    15 Jan 2009, 00:27

  2. Francisco,

    It’s possible to use more than one theory, which means you could use few points from Deming and few points from EFQM. You don’t have to pick it as a whole, you can take what you think are advantages and say in what way coaching him do this will affect the business.

    I personally will go for EFQM, Deming and I think I will go for one of the Psychological one if I understand it correctly, it is about siuational stuff and how the CEO could change according to the siuation.

    15 Jan 2009, 15:04


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Name: Abdulrahman Hariri

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I’ve started a research education website in 2009 to help people from the Middle East learn how to do scientific research. The website continues to attract tens of thousands each month and has over half a million followers on social media.





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