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April 26, 2005

C4 spoof PPBs

Writing about web page http://www.channel4.com/news/microsites/E/election2005/

Channel 4 has commissioned three spoof party political broadcasts and they are scarily convincing. I have no difficulty believing that had the ideas been presented to the three parties they would have embraced them; the tone of the videos is judged to perfection — they go only fractionally further than the parties have themselves gone in their attempts to instill fear, uncertainty and doubt.

As a matter of interest, I believe the three videos were made by the team which produced the viral "Suicide bomber" advert for the VW Polo a few months ago, and you can see the same sensibility at work here. Fantastic stuff, and well worth a viewing.


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